Everyday Inspiration-


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When I travel I feel like the unfamiliar surroundings often leave me inspired. Yesterday, I traveled to a seating conference (for my other job) and it was at a gorgeous hotel in Tarrytown, NY. My head is still filled with inspiration from TNNA so I took some pictures that gave me ideas for some stitch patterns.


And I could not help but share, my beautiful roses with such richness of color that it inspires me to play with color.


What inspires you?

June is Busting Out All Over!


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After a long winter, we thought June would never be here! Oddly enough here on Long Island, June has been more like spring then an almost summer experience thus far. The rains that had wreaked havoc over Texas has traveled to the East Coast and provided us with an on and off soaking rain. While longing to plan out my month of pre-summer fun I was inspired  after a rough may to create some days to celebrate. I scoured the internet to find a reason to celebrate and here is my compilation, from Flag Day to Father’s day to Strawberry Rhubarb Pie Day to Sewing Machine Day. June is packed with excitement and full of reasons to celebrate. Join us here at East End Design Company as we blog through this journey and tie in all things yarn, craft and cooking related this June 2015. Celebrate y’all !

Sunday Monday Tuesday Wednesday Thursday Friday Saturday




National Running Day


National Cheese Day



National Trails Day



Best Friends Day


Strawberry Rhubarb Pie Day


National Iced Tea Day


Peanut Butter Cookie Day

Sewing Machine  Day

14 Flag Day

Strawberry Shortcake Day






National Flip Flop Day


21 Father’s Day





National Rocket Pop Day





National Waffle Iron Day


We would love to know how you celebrate June ! Leave a comment and you’ll be entered in our June pattern giveaway! Winner will be chosen on Friday June 5, 2015 at 12:00 pm EST. Check out our great patterns on Ravelry ! http://www.ravelry.com/designers/susie-allen

A Sugar Snow


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With the start of Spring on Friday, the Northeast greeted Spring with a new coat of softly fallen snow. While some may grumble at the snow, my friends and family in Northern Vermont welcomed this new coat as it did not signal the continuation of winter but the start if my favorite season, Sugar Season.

Sugar Season, is the time of year when the days are warm and the nights are cold. the snow falls with a heavy snow flake. The snow is characterized by really large snow flakes and a wet characteristic. This snow occurs when the temperature is on the verge of freezing on the warmer side. It coats the landscape one last time and reminds the beauty of snow.

Sugar season brings a gentle change in what we wear from heavy down parkas with full hats, scarves, mittens, snow boots and long johns to fleece outerwear, lighter weight hats, cowls, muck boots (for the mud) and dare I say fingerless mittens. This brings a change in my style of knitting as well. By this time of the season my choosing of yarn turns to brighter colors dreams of shawls and the occasional cotton blend. This year I had been staring at this gorgeous color of Capricorn by  Green Mountain Spinnery called Midnight which had been staring at me in my stash. (http://www.spinnery.com) The lovingly made single ply bulky yarn integrates the best characteristics of wool and mohair to produce a yarn that is a joy to knit with and a pleasure to wear. The color reminded me of something but all winter I could not pin point it. Then in a daydream about Sugar on Snow and Easter at my Aunt Eva’s, it came to me , Midnight reminded me of the Twilight Vermont sky as you gather the last sap buckets for the night boil.

The texture of this yarn lends itself to many different techniques of knitting.I chose to use a slip stitch pattern that gently mimics a cable with less effort and beautiful results. This yarn is warm enough to help bridge the gap of the seasons and make your Sugaring Season quite a delight.

Check out my new Sugar Snow Hat and Cowl on Ravelry.



Enjoy $2.00 off each pattern by using the code: Sugar Snow as we got 4 inches of snow on Friday! Happy Sugar Season Knitting!


Adventures in Crocheting: A Family Event

New pattern in time for the Blog Tour and Easter! It's an Easter Basket and Lunch Box. Make one for every little one you know and take them on a Spring Picnic http://www.ravelry.com/designers/susie-allen Use code: March at checkout and recieve 50% off this pattern and all crochet patterns

New pattern in time for the Blog Tour and Easter! It’s an Easter Basket and Lunch Box. Make one for every little one you know and take them on a Spring Picnic
Use code: March at checkout and recieve 50% off this pattern and all crochet patterns

It is that time of year again, National Crochet Month! Thank you to Crochetville for hosting this amazing event.

This past February break I found myself on Pinterest looking for an age appropriate craft to do. As I was looking, I saw a pin on crocheting with little ones and then it clicked. My little miss might be ready to learn. I could hardly sleep that night! She had difficulty with knitting as she was a bit young to master two needles but a large hook with bulky yarn would be a perfect fit.

The next morning when she woke up we got in the car and headed to our local craft shop. Involving her in the process was going to be a crucial element in getting her to really enjoy the process. After all, yarn fumes are addicting.

She knew exactly where to go as we had visited the yarn section hundreds of times before, but this time it was different it was for her and she knew it! Her eyes were as wide as they are on Christmas morning! I gently guided her to the yarn she could choose from. She weighted her options as she picked out a couple of colors. I gently reminded her that as she learns it would be helpful to be able to see the yarn clearly. (She has a huge propensity to pick out variegated yarn) She picked out her favorite color, pink of course and a yellow hook to match.

We proceeded to the checkout dodging as many distractions as wel could. She proudly clutched her bag while seated in her car seat and we headed home. On the way home I could hear her explaining the whole event excitedly to her imaginary friend. She nodded off into dream land saying I am going to make this for…..

When she awoke from dreamland, she had decided she was going to make a scarf for her friend, Penny. We ate a snack to ready ourselves for this task and she took a seat on my lap and begged to learn.

While she was sleeping I prepped the foundation chain and first row so that we were ready to go and we could minimize the frustrations. We started with learning how to yarn over, I placed the hook and Little Miss yarned over for the first time. She was thrilled that she was on her way….

Next with hand over hand assistance, we did a couple stitches together and in a short time she was doing her own clever stitches. It is important that we remember that its about the process. After three or four rows she went back to playing with her dolls and dress up but for a short while our two worlds became one. We enjoyed time together and I can only hope that I started to plant the seed of love for all things crochet.

Little Miss occasionally asks to sit and work on her scarf with me, she has procured her own project bag because of course in her words “Every good crocheter needs one!” We are on our way to making a scarf for penny . She lovingly brought her project bag to knit night at my LYS (The Village Knitter in Babylon, NY) and she showed off to all the ladies the little bit of scarf she had lovingly made with all of its imperfections. She beamed with pride as the compliments flowed. Good job Little Miss! Crochet on !

Thanks again to Crochetville for allowing me to participate again in this great event. Please visit their page. http://www.crochetville.com and check out all the great info about Halos for Hope.

As a thank you for reading and participating in National Crochet Month, please enjoy 50% off all crochet patterns in my ravelry shop with the code: March for the next 2 weeks. http://www.ravelry.com/designers/susie-allenLong Beach Kids Hipster Hatphoto 2

Tips for Teaching Little Ones to Crochet

Tips for teaching a little one to crochet:

We are all so eager to share our stitching with others and we are so quick to teach but care must be taken when teaching our precious little ones our crafts for the first time.

Step One:

Make sure everyone is well fed, well rested and in the right frame of mind.

A hangry student and a grumpy teacher are a mix for disaster.

Step Two:

Enjoy the process.

This is not the time to share jargon like gauge, hook sizes, stitch counts and abbreviations but it is the time to teach the basics with love and grace. My friend Leoni and I were knitting together one night and I saw that she kept doing weird things with her yarn and needles every so often so I asked her.. Why? She emphatically told me that she was adding character to the blanket, she wanted all who used it to know that she had made it and thought of them throughout the process.

Step Three:

Make time to do it with them as often as possible.

Learning how to crochet is just like a sport (Don’t worry I’m not about to justify why it’s an endurance event! 🙂 ) it takes motor memory, the more you do it the more your body will know how to do it. Children learn through doing and repeating things over and over.

Long Beach Kids Hipster Hat


Who’s behind East End Design Company?

Who is Susie Allen?
I am physical therapist by day and a knit and crochet wear designer by night, I often marry my two professions into one. I am inspired by the natural world around me, especially by its texture and color which I often take and translate into my designs. When not knitting or crocheting, I can be found being a mom and wife or indulging my passions for hiking and running.

What do I do?
I am an extroverted, social person who can be found teaching at many of your favorite local yarn shops such as The Village Knitter in Babylon, NY, Knit New Haven in New Haven, CT or at the Green Mountain Knitters Weekend in Putney, VT. I have also taught at the TKGA/CGOA National Conference. I love to share my passion of knitting and crocheting. I love to hear your stories about how you became a passionate needlework artist as well. I am also the Vice President and active member of my local guild chapter of the Eastern Long Island Knitters Guild.

Where can you find my designs? (Other than Ravelry)

  • Stitch Mountain by Laura Zander , published by Soho Publishing
  • Mother’s Day Bouquet Collection- Jimmy Beans Wool
  • A Green Mountain Weekend- published by Green Mountain Spinnery
  • 60 Quick Knits from America’s Yarn Shops- Cascade Yarns, published by Soho Publishing
  • Cascade Aran Vests published by Soho Publishing (November 2014)
  • 60 Quick Cowls: Cascade Yarns (Due out later in 2015)
  • For Blind Buck Farms- Salem, NY
Facebook: suzyknits
Instagram: Eastenddesignco
Twitter: Eastenddesignco

East End Design Company’s New Blog

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Hi Stitching friends!

Many of you have asked, where is your blog? We have had a huge year of growth as we have shifted our focus and updated our branding. You can definitely expect the same quality information about Knitting, Crocheting, Crafting and Cooking with an emphasis on local inspiration and classic designs.

Thanks for joining us on this adventure and Happy Stitching!